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I due tipi di know how: professionale e manageriale

When we refer to know how we tend to think of it as a unique object, even though we know that we have to be able to develop and update over time.

Instead, there are at least two types of expertise , both worthy of attention and update: professional know-how and managerial know-how .

The success of an activity depends on know-how the ability to succeed in the market place on their know-how than their competitors.

I the professional know-how is the system of general knowledge , one on which we base our activities and creates the possibility of obtaining customers and therefore revenue.
in counseling is the marketing know-how in marketing and law firm is the legal expertise to give examples.

The managerial know-how instead in its ability to increase the value of held that the ability to increase such revenues and the number of customers.

So the professional know-how what we can do "good " our work ensuring customer satisfaction and managerial know-how is what allows us to find the client or to manage, for example, to accounting matters. In other words

know how professional is the reason why a customer uses our expertise and we trust a job, while managerial know-how is what allows us to attract his attention and to manage the relationship and then to find work. Normally

who is engaged in the know-how is very focused on their professional expertise, while not always devotes attention to develop their managerial skills which are those that, in most cases, allow him to acquire and manage the customer.

What do you think? What do you do to develop your managerial know-how?


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